In the age of digital change, customer data is one of the key assets that gives advantage to financial service providers and allows them to be a step ahead of their potential competitors.
Palturai is already helping several major banks to maximize the use of data and its quality for a profitable use. Structural breakup of data silos is the prerequisite to build up and further develop a strategically necessary customer centricity.
Whether you are attending industry events, reading trade journals, talking to experts, when it comes to regulation, banking today is all about customer experiences and customer centricity. With a close orientation to the customer, the company wants to stand up to the new digital providers on the market.
What role can Palturai play in this reorientation? Well – customer data and its intelligent evaluation and linking are simply the key to success. It is hard to imagine creating a perfect customer experience without really knowing the customer and looking at him in his environment.
With the BusinessGraph Palturai provides a unique platform on which large banks can analyze their valuable customer data and use it profitably. With the so far missing information of the network they raise make use of their own data treasure and differentiate themselves from new competitors. A completely new, profound understanding and knowledge of customers is created.
“Palturai manages to realize profits for numerous business areas with a single solution. This will fundamentally change banks,” says Michael Dittmar, CSO at Palturai, representing the startup’s ambitious claim. “Whether we are developing new customers in sales, uncovering unknown risks or accelerating testing processes: Our fundamentally new knowledge about connections and business relationships has so much potential that the increased expense of a secure on-premise solution is definitely worth it,” explains Dittmar, who has already managed several such projects.
The involvement in the banking sector is also good for Palturai: although quality and legal audits are generally particularly time-consuming and costly, they also lead to particularly high standards, which also benefit other customers. Apart from that, it is simply a very exciting task for everyone in the team to be able to help shape the transformation of a key industry.
With pleasure also with further customers – we are pleased about a message!
