Reaching the Ultra-Rich with Palturai BusinessGraph
The ultra-wealthy represent an exclusive, highly sought-after clientele, yet they remain difficult to identify and reach. Publicly visible millionaires are the exception, not the rule.
Traditional outreach—such as social media targeting or cold calls—is largely ineffective. But Palturai BusinessGraph provides a game-changing approach.
How It Works:
- Analyzing company shareholdings, investments, and economic dependencies across 60 million individuals and 66 million companies in the DACH region.
- Estimating personal wealth based on ownership structures and financial indicators.
- Mapping relationships to uncover indirect connections to high-net-worth individuals (HNWIs).
The Direct Route to Wealthy Clients
Simply identifying wealthy individuals is not enough—you need the right access point. Personal recommendations remain the most effective way to approach HNWIs.
“In these circles, introductions from trusted connections are often the only way in,” explains Mareike Frith, Customer Success Manager at Palturai.
Key Benefits:
Identify potential wealthy customers using data-driven wealth estimates.
Map direct & indirect connections to uncover the best introduction paths.
Reduce research time while significantly increasing successful engagements.
Return on Investment
With just one successful acquisition, access to Palturai BusinessGraph can pay for itself.
White Paper: “Reaching the Rich”
Interested in learning more? Download our White Paper or contact Marcus Finselberger directly at:
marcus.finselberger@palturai.com +49 (0) 170 / 31 25 384