Kategorie-Archive: Reach the Rich

“Pearls in the Pool” – Unlocking Hidden Business Potential

Integrating customer data into the Palturai BusinessGraph often leads to unexpected insights. Many so-called private customers hold key decision-making positions in influential companies. Why not leverage existing relationships to drive new business opportunities? If high-ranking executives trust you for their personal banking or insurance, they might also trust you with corporate services. (more…)

Reaching the Ultra-Rich with Palturai BusinessGraph

The ultra-wealthy represent an exclusive, highly sought-after clientele, yet they remain difficult to identify and reach. Publicly visible millionaires are the exception, not the rule. Traditional outreach—such as social media targeting or cold calls—is largely ineffective. But Palturai BusinessGraph provides a game-changing approach. (more…)

Get to know the BusinessGraph: The Shortest Path

In the Shortest Path, the connection between you and your target company/person is visualized in the form of a path. In our Salesforce app, this path is based on your linked Salesforce contacts and the Palturai Knows algorithm. The algorithm calculates the probability of two people knowing each other based on shared company activities. (more…)