Kategorie-Archive: Reach the Rich

Tilo Walter at the 19th IM-SYMPOSIUM

Watch this short video to find out how our solution can optimally support the acquisition of new customers in wealth management and what role AI plays in this. Our CEO Tilo Walter impressively demonstrates the central importance of the knowledge graph and how Palturai can help shape the “bank of tomorrow”. This video was created at the 19th Investors Marketing Symposium on April 28, 2025 in Frankfurt am Main. The main topic of the event was “This is how banking will work tomorrow”. We hope you enjoy watching it. (more…)

“Pearls in the Pool” – Unlocking Hidden Business Potential

Integrating customer data into the Palturai BusinessGraph often leads to unexpected insights. Many so-called private customers hold key decision-making positions in influential companies. Why not leverage existing relationships to drive new business opportunities? If high-ranking executives trust you for their personal banking or insurance, they might also trust you with corporate services. (more…)

Reaching the Ultra-Rich with Palturai BusinessGraph

The ultra-wealthy represent an exclusive, highly sought-after clientele, yet they remain difficult to identify and reach. Publicly visible millionaires are the exception, not the rule. Traditional outreach—such as social media targeting or cold calls—is largely ineffective. But Palturai BusinessGraph provides a game-changing approach. (more…)

Get to know the BusinessGraph: The Shortest Path

In the Shortest Path, the connection between you and your target company/person is visualized in the form of a path. In our Salesforce app, this path is based on your linked Salesforce contacts and the Palturai Knows algorithm. The algorithm calculates the probability of two people knowing each other based on shared company activities. (more…)