Kategorie-Archive: Banks

Palturai goes Austria – an exciting article in the ACstyria magazine

For the second time, we are represented in the “Steirische Mobilität” magazine of ACstyria in Austria. The magazine is aimed at companies and decision-makers from the ACstyria Mobility Cluster network, a network of around 300 companies from the automotive, aerospace and rail systems sectors - with over 70,000 employees and a total turnover of more than 17 billion euros. Like Palturai, the core service of the cluster, which has been in existence since 1995, is the networking of companies. (more…)

“Pearls in the pool” use case: How to upgrade private customers to corporate customers

The integration of customer data into the Palturai BusinessGraph often leads to exciting “aha” effects. For example, when it becomes clear that a number of private customers occupy high-caliber professional decision-making positions. After all, why shouldn't you take advantage of the fact that, for example, the board of directors of a company has enough confidence in you for their private investments or personal insurance? The obvious thing to do is to use and build on existing contacts. (more…)

Reaching the rich – with the Palturai Business Graph

The target group of the super-rich is highly coveted, but difficult to reach. After all, the celebrity millionaire who publicly flaunts his wealth is the exception rather than the rule. And if you do manage to identify your target customers, that doesn't mean you will reach them. Approaching them on social networks doesn't work, and cold calling fails even more.  (more…)